Renowned as the “Oscar of the design industry,” the German firm iF Design Award honored Geely Yinhe E8 with the prestigious 2024 iF Design Award. Standing out amidst a staggering 11,000 entries from 72 countries and regions worldwide, this latest innovation from Geely Auto shines brightly.
Established in 1953, the iF Design Award, alongside the Red Dot Award (Germany) and the IDEA Award (America), stands as one of the world’s preeminent industrial design accolades, renowned for its independent, rigorous, and reliable selection process. This year’s evaluation criteria, encompassing “Idea,” “Form,” “Function,” “Differentiation,” and “Impact,” underscore the global influence of design.
Geely Yinhe E8 has garnered acclaim from 132 global authoritative design experts across 23 countries for its groundbreaking “new design paradigm” in the smart electric vehicle era. Breaking through design boundaries, it seamlessly integrates culture, technology, and user needs, anchoring the “high value” of its products in the “Galaxy Era” of new energy vehicles.
As the flagship pure electric sedan of the Geely Yinhe series, the E8 features pioneering elements such as the world’s first mass-produced integrated luminous front face, crafted using patented “micro hole laser engraving” technology. With the world’s first mass-produced 45-inch 8K unbounded smart screen, it redefines in-car interaction, meeting users’ demand for an immersive experience.
In driving experience design, Geely prioritizes user safety by understanding the real demands of each occupant, improving attention and competency rates through iterative testing in various scenarios.
Pioneering the era of smart electric vehicles with its “new design paradigm,” Geely embraces a global perspective, rooted in cultural and brand heritage. Composed of outstanding designers from around the world, Geely’s design team fosters inclusivity, openness, and diversity, leading to continuous improvement and innovation in car design.
The release of Geely Yinhe E8 marks a significant step in Geely’s strategic transformation towards a high-value era in new energy vehicles, spearheading China’s new energy industry into a promising future.