Ford Philippines is set to bring its popular test drive roadshow, Ford Island Conquest (FIC), to Davao and Cagayan de Oro this September. The event kicks off in Davao City from September 13 to 15, 2024, at SM Lanang Premier’s Mall Atrium, showcasing popular Ford models like the Territory, Everest, Ranger, Ranger Raptor, and Bronco. Attendees will have the chance to test drive the Territory, Everest, Ranger, and Bronco on both regular roads and a specially-designed track to experience the vehicles’ performance and features.
Following the Davao event, the FIC will head to Cagayan de Oro from September 20 to 22, 2024, at Limketkai Center. A similar line-up of Ford vehicles will be available for viewing and test driving, offering participants an opportunity to explore the Territory, Everest, Ranger, and Bronco in action. The CDO leg will also feature a special driving course, allowing visitors to fully experience the handling and driver-assist features of Ford’s latest models.
In addition to the immersive test drive experience, Ford Philippines offers exclusive perks to participants. Customers who test drive will receive a P5,000 discount on a Ford vehicle purchase, while those who make reservations are eligible for a P20,000 cash discount and a chance to win up to P100,000 in additional discounts through the Pick-a-Prize promotion. Other prizes include cash discounts, accessories packs, fuel vouchers, and more. The event is open to the public, with free admission from 10:00 AM to 10:00 PM.
